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设计与发展数字商业硕士
Master of Design and Development of Digital Business
综合排名:  4
所属院校:  爱尔兰科克大学

The Master of Design and Development of Digital Business is a 12-month (full-time) taught master’s degree course. This intensive and innovative course is designed to provide honours graduates who have little or no prior technology experience with:

-a critical understanding of Internet and mobile business strategies, models and processes

-a high level of competence in the technology skills needed to develop professional electronic and mobile business systems

-excellent employment opportunities and a world-class student experience


In Part I of the course, students work closely with our staff in lectures, seminars and in our state-of-the-art development labs to acquire and hone the knowledge and skill areas that underpin contemporary electronic and mobile business. Modules in Part I focus on a wide variety of subject areas including business strategy, programming for the Internet and for mobile devices, systems analysis and design, and systems infrastructure. All technology courses are firmly grounded in a practical, real-world business context and are designed for students with little or no prior experience in computing technology.


In Part II, students work in small groups with a mentor to apply their new knowledge and skills in a practical way - by developing an idea for a new, innovative electronic business venture. The project groups will bring their venture from an initial concept to a fully-articulated business and marketing plan, culminating in the implementation of a functional proof-of-concept prototype system.


Students take a total of 90 credits. Students take taught modules to the value of 70 credits in Part I and a Digital Design and Development Project to the value of 20 credits in Part II.

申请要求

To apply for this course, you will have:

-at least a 2.2 degree in any discipline except those with high levels of software development content (e.g. computer science, business information systems, etc.) or, 

-expect to graduate in the year of entry with at least a 2.2 degree in any discipline except those with high levels of software development content. 


TEST SCORES:

IELTS: 6.5, Minimum individual sections 5.5.

TOEFL: TOEFL 90, Listening - 17; Reading - 18; Speaking - 20; Writing 17.

PTE: Minimum Score of 63 with no section score below 51.

专业介绍
序号 课程介绍 Curriculum
1 电子商务模式和系统 Electronic Business Models and Systems
2 颠覆性技术的商业模式 Business Models for Disruptive Technology
3 系统分析与应用模型 Systems Analysis and Application Modelling
4 应用设计 Application Design
5 电子商务经验与实践概述 Introduction to e-Business Experience and Practice
6 电子商务战略制定 e-Business Strategy Formulation
7 网页应用程序和服务编程1 Programming for Web Application and Services 1
8 网页应用程序和服务编程2 Programming for Web Applications and Services 2
9 交互设计基础 Fundamentals of Interaction Design
10 使用Java面向对象编程基础 Foundations of Object Oriented Programming using Java
11 移动应用开发概述 Introduction to Mobile Application Development
12 数据分析与设计 Database Analysis and Design
13 管理信息系统数据库 Databases for Management Information Systems
14 服务设计思维 Service Design Thinking
15 数字设计与开发项目 Digital Design and Development Project
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