The rapid technological progress has dramatically altered the business landscape and the job markets. A lot more companies are strategically searching for analytics-enabled people with business economics knowledge as well as statistical and programming skills for providing business insights and responding to changes in intellectual property policy, and competition and regulatory policies.
The Master of Science in Data Analytics and Business Economics is thoughtfully designed to serve the increasing demand for talents in the area of data analytics and business economics in Hong Kong and other parts of the world. It is a one-year full-time programme that provides students with solid training in business economic analysis and data analytics. Students who are interested in becoming analytics-enabled professionals and data strategists are welcome to apply.
The programme is also in line with the University’s 10-year Institutional Strategic Plan for 2018-28, which has identified “data analytics and artificial intelligence” as one of the research clusters for development.
A Bachelor degree from a recognised university, or equivalent, with satisfactory academic performance. The applicant is expected to possess an undergraduate degree either in business or in non-business fields with good quantitative training.
Proof of English proficiency is required for applicants whose first degree were obtained from non-English-medium institutions. This can be fulfilled by obtaining a minimum TOEFL iBT score of 79; or a minimum of 6.5 in IELTS; OR other equivalent qualifications.
| 序号 | 课程介绍 | Curriculum |
| 1 | 管理经济学与商业策略 | Managerial Economics and Business Strategy |
| 2 | 大数据分析基础：概念与技术 | Foundations in Big Data Analytics: Concepts and Techniques |
| 3 | 大数据分析基础：编程 | Foundations in Big Data Analytics: Programming |
| 4 | 数据科学统计 | Statistics for Data Science |
| 5 | 研讨会系列 | Executive Workshop Series |
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